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EnvisionX Team

EnvisionX Team

16th October, 2017

(Fourth Source) Navigating a New Revolution in Programmatic Advertising Technology

(Fourth Source) Navigating a New Revolution in Programmatic Advertising Technology

EnvisionX News EnvisionX Press

What is this "new revolution" that the programmatic advertising industry is currently facing? Is it a good thing or a bad thing and what does it mean for programmatic players as well as advertisers? Zheng Zhang, CEO & Co-Founder of EnvisionX recently wrote for Fourth Source in which he talks about the pros and cons of technological advancement and also provides his predictions. Read the full article to find out more. Read More

EnvisionX Team

EnvisionX Team

03rd October, 2017

(Compare the Cloud) Programmatic Advertising Traffic – Discussion on Blockchain – EnvisionX’s Zheng Zhang

(Compare the Cloud) Programmatic Advertising Traffic – Discussion on Blockchain – EnvisionX’s Zheng Zhang

EnvisionX News EnvisionX Press

Zheng Zhang, CEO & Co-Founder of EnvisionX had the opportunity recently to be interviewed by Compare the Cloud, a disruptive technology news and education website and community with a focus on cloud computing businesses.  In his video interview, Zhang discusses how he co-founded and launched EnvisionX's programmatic advertising marketplace "AdTrades", before introducing and elaborating on the other products that comprise EnvisionX's digital ecosystem such as AdCasts, the self-serve DSP (demand-side platform) and BitCasts, the pioneering programmatic blockchain technology. ... Read More

EnvisionX Team

EnvisionX Team

12th September, 2017

(Digital Marketing Magazine) Could Blockchain Fix the Flaws in Programmatic Advertising?

(Digital Marketing Magazine) Could Blockchain Fix the Flaws in Programmatic Advertising?

EnvisionX News EnvisionX Press EnvisionX Content

EnvisionX CEO & Co-Founder Zheng Zhang, recently wrote for Digital Marketing Magazine to address the question "Could Blockchain Fix the Flaws in Programmatic Advertising?" In the article, he discusses the issues with programmatic and the future of advertising with blockchain technology introduced and what this means. He then goes on to discuss the issues in the programmatic industry such as lack of transparency, fraud and currency exchange rate complications before elaborating more on the blockchain and how it can redefine an integrity to our industry, help combat fraud and work for the... Read More

EnvisionX Team

EnvisionX Team

11th September, 2017

(Blockchain News) EnvisionX Announces Latest Updates To Optimise The Supply Path

(Blockchain News) EnvisionX Announces Latest Updates To Optimise The Supply Path

EnvisionX News EnvisionX Press

We are delighted to share the news of major updates to our SPO (Supply Path Optimisation) which was recently announced via Blockchain News. This move puts our AdTrades product in transformation, a move which has already taken effect. Read the full article to find out more. Read More

EnvisionX Team

EnvisionX Team

21st August, 2017

(Marketing Tech) How Blockchain can be used to Solve the Flaws in Programmatic Advertising

(Marketing Tech) How Blockchain can be used to Solve the Flaws in Programmatic Advertising

EnvisionX News EnvisionX Press

In a recent article published by Marketing Tech, Zheng Zhang, CEO & Co-Founder of EnvisionX explains how blockchain can be used to solve the flaws in programmatic advertising. These flaws are industry wide such as transparency, fraudulent activity, currency issues and more - very real global issues which affect revenue, waste advertisers money, breaks down the trust between parties and the ad tech industry amongst others. Zhang also shares with Marketing Tech his predictions for blockchain technology. Read More

EnvisionX Team

EnvisionX Team

01st August, 2017

(Bitcoin Exchange Guide) EnvisionX – AdTrades & AdCasts Advertising Business Marketplace?

(Bitcoin Exchange Guide) EnvisionX – AdTrades & AdCasts Advertising Business Marketplace?

EnvisionX News EnvisionX Press

EnvisionX was featured recently in Bitcoin Exchange guide, a news website that publishes content related to all major bitcoin exchanges, providing in depth analysis. In the article, an introduction is given to EnvisionX, what products are offered as well as how it works. It then mentions cryptocurrency support, traffic quality control, transparent verification process and smart contract real-time payout to name a few, before drawing a conclusion on EnvisionX overall.  Read the full article on Bitcoin Exchange Guide.  If you have any questions, simply get in touch and a me... Read More

EnvisionX Team

EnvisionX Team

31st July, 2017

Finding the Key to Unlock Easy Advertising: The CEO's Perspective

Finding the Key to Unlock Easy Advertising: The CEO's Perspective

EnvisionX News EnvisionX Press EnvisionX Events EnvisionX Content

Read this blog post for to discover a day in the life of Zheng Zhang, CEO and Co-Founder at EnvisionX. Learn about how he found the key to unlock easy advertising - it's all in a day's work for EnvisionX's CEO! Read More