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The world has never been so fragmented; an extreme example is visible in our population. There are more than six billion people who populate the planet. Each is a unique source of information, and also a recipient of data at the same time.  Regardless how fragmented something is, there doesn’t …

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There was an awful lot of interesting take-outs from the show which we hope you will find of great interest, we certainly did! So, taking a look at Dmexco 2016, the key take outs for us are around Programmatic TV, and mobile video advertising.  Programmatic TV Throughout the programmatic TV sector, there …

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Since the company was founded in 2014, ENVISIONX placed its focus on global advertising trend, programmatic strategic partnership, and the latest ad technology in the industry.  ENVISIONX landed in the two largest Asian markets, China and Japan in 2015, with its 20+ global supply partners. The company’s AdHub platform was unveiled as …

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by Kelly Liyakasa // Thursday, April 7th, 2016 – 1:30 pm Premium video scarcity and the rise of in-feed mobile video have created the perfect storm for an explosion of outstream video – a format that, instead of running instream as pre-roll or mid-roll, is either embedded between article content or within a …

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